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CRM Systems 6 min
How CRM Automation Stops Leads Falling Through the Cracks
A CRM is only as good as the automations behind it. Without them, it is a very expensive spreadsheet.
Every lead needs a task, an owner and a next step. Automate all three and no lead disappears. Leave it to memory and half your pipeline is invisible within a week.
CDS
Chris Di Savva
Founder, Demand Generation Capital